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Across CasinoRank’s dataset, one pattern appeared repeatedly over the past 18 months. Platforms that introduced additional layers between app open and first gameplay consistently saw higher early-session abandonment, even when overall session frequency increased.

For the first time in years, the iGaming industry is witnessing players turning away from excessive spending. Data from thousands of online casinos shows that the more complex a game becomes, the faster players lose interest. It’s a dramatic shift in an industry that once believed more features meant more fun.